Opportunity Information: Apply for DOS DAR ES SALAAM FY18

The Annual Program Statement for Public Diplomacy (APS) is a discretionary grant opportunity issued by the U.S. Department of State through the U.S. Mission to Tanzania (Dar es Salaam). It is designed to support public diplomacy programming, meaning projects that help advance U.S. mission goals by strengthening mutual understanding, encouraging civic and community engagement, and building constructive relationships with local audiences. The opportunity invites proposals that are not routine or generic, but instead bring fresh, practical ideas and clearly defined activities that can demonstrate meaningful outcomes.

A major emphasis of the competition is on creativity and innovation. Proposals are expected to show a clear connection between planned activities and at least one of the mission priorities referenced in the program statement. While the full list of goals is not provided in the excerpt, the announcement makes it clear that certain themes will be viewed especially favorably during review. These include youth leadership development, women’s empowerment, entrepreneurship, and efforts that reach underserved or underrepresented populations. In practice, that means applicants should not only describe what they want to do, but also explain who benefits, why that audience matters, and how the project will remove barriers to participation for groups that are often left out.

The funding instrument is a grant, and the program is listed under CFDA 19.040, which is commonly associated with U.S. public diplomacy and educational exchange activities. The award ceiling is $30,000 per project, and the agency anticipated making about five awards under this notice. The opportunity was created on April 1, 2018, with an original closing date of July 31, 2018, indicating a defined application window during that fiscal year cycle.

Eligibility is broadly categorized as “Others,” with additional eligibility details referenced but not included in the text provided. Because of that, organizations considering a similar opportunity would typically confirm whether local NGOs, nonprofits, educational institutions, community groups, or similar entities are eligible, and whether any restrictions apply based on registration status, location, or past performance. What is clear is that applicants must be able to document that they are formally established and capable of carrying out the proposed work.

The submission requirements are straightforward but specific, and proposals are expected to be complete at the time of submission. Every application must include a cover letter or application letter, official registration documentation for the organization, and a list of key members (which usually functions as a snapshot of leadership, management, or technical personnel). Applicants must also provide a narrative description of the proposed project’s activities and goals that explains what will be done, how it will be implemented, and what the project intends to achieve. A detailed budget is required, so reviewers can assess whether the costs are reasonable, allowable, and aligned with the work plan. In addition, the application must state the projected period of performance, including clear start and end dates, so the funder can evaluate feasibility and scheduling. Support or recommendation letters are optional but encouraged when available, since they can strengthen credibility, demonstrate partnerships, or show local buy-in.

Overall, the APS is structured to fund relatively small, targeted public diplomacy projects (up to $30,000) that have a clear plan, a realistic budget, and a compelling rationale tied to mission priorities. Applications that center on empowering young people, supporting women, promoting entrepreneurship, and engaging underserved communities are positioned to stand out, especially when they demonstrate practical implementation details, strong community reach, and measurable outcomes.

  • The Department of State, US Mission to Tanzania in the other (see text field entitled explanation of other category of funding activity for clarification) sector is offering a public funding opportunity titled "Annual Program Statement for Public Diplomacy (APS)" and is now available to receive applicants.
  • Interested and eligible applicants and submit their applications by referencing the CFDA number(s): 19.040.
  • This funding opportunity was created on Apr 01, 2018.
  • Applicants must submit their applications by Jul 31, 2018. (Agency may still review applications by suitable applicants for the remaining/unused allocated funding in 2026.)
  • Each selected applicant is eligible to receive up to $30,000.00 in funding.
  • The number of recipients for this funding is limited to 5 candidate(s).
  • Eligible applicants include: Others (see text field entitled Additional Information on Eligibility for clarification).
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Annual Program Statement for Public Diplomacy (APS) - FAQ

1) What is the Annual Program Statement for Public Diplomacy (APS)?

The APS is a discretionary grant opportunity from the U.S. Department of State, issued through the U.S. Mission to Tanzania (Dar es Salaam). It supports public diplomacy programming: projects meant to strengthen mutual understanding, encourage civic and community engagement, and build constructive relationships with local audiences in support of U.S. mission goals.

2) Who is offering and administering this grant opportunity?

The opportunity is offered by the U.S. Department of State through the U.S. Mission to Tanzania in Dar es Salaam.

3) What does "public diplomacy programming" mean in this context?

In this APS, public diplomacy refers to projects that connect people and institutions, build mutual understanding, and engage communities in ways that advance U.S. mission goals. The focus is on constructive relationships and meaningful engagement with local audiences.

4) What kinds of proposals does the APS want to fund?

The APS invites proposals that are not routine or generic. Competitive proposals are expected to bring fresh, practical ideas with clearly defined activities and outcomes that can be demonstrated in a meaningful way.

5) How important are creativity and innovation in the selection process?

Creativity and innovation are a major emphasis of the competition. Proposals are expected to show original thinking, practical design, and a strong link between activities and outcomes.

6) Do projects need to align with specific mission priorities?

Yes. Proposals are expected to show a clear connection between planned activities and at least one of the mission priorities referenced in the program statement.

7) Which themes are viewed especially favorably?

Based on the information provided, themes that are viewed especially favorably include youth leadership development, women’s empowerment, entrepreneurship, and efforts that reach underserved or underrepresented populations.

8) How should applicants address underserved or underrepresented populations?

Applicants are expected to explain who benefits, why that audience matters, and how the project will remove barriers to participation for groups that are often left out. Strong proposals make inclusion a concrete part of the plan rather than a general statement.

9) What is the funding instrument for this opportunity?

The funding instrument is a grant.

10) What is the CFDA number associated with this program?

The APS is listed under CFDA 19.040, which is commonly associated with U.S. public diplomacy and educational exchange activities.

11) What is the maximum award amount (award ceiling)?

The award ceiling is $30,000 per project.

12) How many awards were anticipated under this notice?

The agency anticipated making about five awards under this APS notice.

13) When was this opportunity created, and what was the closing date?

The opportunity was created on April 1, 2018, with an original closing date of July 31, 2018, indicating a defined application window for that cycle.

14) Who is eligible to apply?

Eligibility is broadly categorized as "Others" in the information provided. Additional eligibility details are referenced but not included in the excerpt. What is clear is that applicants must be able to document that they are formally established and capable of carrying out the proposed work.

15) What does "formally established" imply for applicants?

It implies an applicant should have official registration documentation and be able to demonstrate organizational legitimacy and operational capacity to implement the proposed activities.

16) Are there specific organizational types named as eligible?

No specific organization types are confirmed in the provided text. The excerpt notes that organizations considering similar opportunities would typically verify whether local NGOs, nonprofits, educational institutions, community groups, or similar entities qualify, but those categories are not explicitly confirmed here.

17) What documents are required for a complete application?

Applications are expected to be complete at submission and must include: a cover letter or application letter, official registration documentation for the organization, a list of key members, a narrative description of the project (activities and goals), a detailed budget, and the projected period of performance with clear start and end dates.

18) What should be included in the project narrative?

The narrative should describe the project’s activities and goals and explain what will be done, how it will be implemented, and what the project intends to achieve. Strong narratives connect activities to mission priorities and describe meaningful, measurable outcomes.

19) What is expected in the budget?

A detailed budget is required so reviewers can judge whether costs are reasonable, allowable, and aligned with the work plan.

20) What is the "period of performance," and what must applicants provide?

The period of performance is the projected project timeline. The application must state clear start and end dates so the funder can assess feasibility and scheduling.

21) Are letters of support or recommendation required?

No. Support or recommendation letters are optional, but encouraged when available because they can strengthen credibility, demonstrate partnerships, or show local buy-in.

22) What makes an application more competitive under this APS?

Based on the provided description, more competitive applications tend to be innovative and practical, clearly tied to mission priorities, focused on favored themes (youth leadership, women’s empowerment, entrepreneurship, underserved communities), and supported by strong implementation details, realistic budgeting, and outcomes that can be demonstrated.

23) What size and style of projects is this APS designed to support?

The APS is structured to fund relatively small, targeted public diplomacy projects, with awards up to $30,000, that have a clear plan, a realistic budget, and a compelling rationale tied to mission priorities.

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